Senior Content Manager / Copywriter

Experience: 5+ years
Part-time, full-time

Domain:

Marketing Technology

About Adenty

A privacy-first visitor recognition and analytics platform helping B2B companies identify returning website visitors without relying on cookies or invasive tracking methods. Our product serves clients across MarTech, AdTech, SaaS, and digital publishing industries.

We’re looking for a Content Manager / Copywriter with a balance of creativity, marketing understanding, and analytical thinking. This role involves shaping narratives, creating performance-oriented website and campaign content, and ensuring Adenty communicates its value with clarity and precision. You’ll play a key role in defining how the brand speaks across digital channels.

When applying, please include 2–3 examples of your content that best reflect your work — ideally blog articles, case studies, or landing page copy related to technology, SaaS, or analytics topics.

What we expect:

5+ years of experience in B2B content marketing or copywriting, ideally in IT, SaaS, or analytics products;
experience writing for US and European markets;
advanced level of written English (C1+);
understanding of B2B conversion funnels, SEO principles, and analytical content improvement;
familiarity with GA4, GTM, Ahrefs, or Semrush;
strong self-organization, ownership, and communication skills;
reports directly to the Marketing Lead;
there are preliminary KPIs defined for this role, which will be discussed in detail during the interview;
English Level: Advanced.

What you will do:

plan, write, and edit high-performing website, blog, and campaign content aligned with Adenty’s go-to-market strategy;
collaborate directly with the Marketing Lead to execute content initiatives that support awareness, engagement, and conversion goals;
translate complex technical topics into clear and persuasive messaging for B2B audiences;
manage production workflows — from research and drafting to publication and optimization;
develop landing pages, CTAs, and copy structures that drive measurable results;
use marketing analytics and feedback to refine tone, content topics, and messaging over time.